Started in Durban, for people who wash their hair

Grow Me started with a simple annoyance: the shelf of "natural" hair care in Durban was priced like a gift. Good hemp oil, plant butters, honest formulas — and a price tag that meant you'd buy it once and go back to the cheap stuff.

So we made our own. We mix, bottle and label here in KwaZulu-Natal, in small batches, and keep the range small on purpose — a shampoo, a conditioner, a hair oil. Three things that work together, done properly.

Hemp does the heavy lifting. It's light, it doesn't sit on the scalp, and it plays nicely with every hair type we've tested — 4C coils, fine straight hair, locs, relaxed, coloured.